"One Stands Out." Zinc Systems Campaign Answers the Surface Finishing Industry's Call for Innovation

Launch Communications worked closely with valued client Asterion, LLC to develop a comprehensive, "One Stands Out." product launch campaign on their landmark, advanced zinc plating process, Asterion Ultra.

The multi-media campaign included news releases, print and digital media, web promotions, social media, blog, photo shoots, trade show participation and more. As part of the comprehensive strategy, Launch authored the article, "Alkaline Zinc Systems Answers the Call for Innovation." which was placed in a leading surface finishing journal, Products Finishing Magazine. The article continues to receive measurable and impressive response by the surface finishing industry.

Click here to review the article.


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